Archive for the ‘ Eric Eikrem ’ Category

Electric Innovation – Two-Wheeled Wonders

This blog’s primary focus is on entrepreneurship in general and innovation in the ICT sector in particular. However, in this article I’ll deviate a bit. Something just came up that combine 3 of my favorites themes: innovation, clean-tech and motorcycles. In a recent article [no-1] in the Norwegian Polytechnic Weekly (Teknisk Ukeblad), a really cool electrical motorcycle design was presented, made by students at the renowned Universität für angewandte Kunst (the University of Applied Art) in Vienna.

Electrical Rider ZEVS. By kind permission of Anders August Kittelsen, Bernhard Ranner and Rudolf Stefanich. Copyright 2010 All rights reserved.

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A New CRM Paradigm?

On last Friday, October 2, I was present at a presentation called “New Possibilities with Social Media”, by Øyvind Solstad from NRK Beta, the Norwegian Broadcasting Corporation’s sandbox for technology and new media. Øyvind emphasized the need for companies to employ social media in marketing and CRM efforts. He made some interesting points on both why it is important, including how it will affect customer relationship management, and how it could be managed: Read more

Reflection on my Experience as an Entrepreneur

I have 4 years experience as an entrepreneur. As my time as an entrepreneur has come to an end, at least for this time, it is natural to reflect on the things I’ve worked with in the context of entrepreneurship in general.

Some call it the entrepreneurial purgatory. Personally, I think that it has been too much fun to earn the designation “purgatorium”. Entrepreneurship does entail a relatively high stress level, and things change very much from one day to another, and sometimes from hour to hour. The best term is the ping-pong-life: work, good times and bad, opportunities and obstacles, and your mood, varies widely. In such a situation is very difficult to maintain focus, and to prioritize correctly is a big challenge. You are in a constant time squeeze and, quite often, what is urgent takes precedence over what is important. Another challenge in such a turbulent life is to see your own limitations, and to obtain expertise when needed.
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